Thursday, September 17, 2026Got a tip?

The Jackson Wire

Jackson politics, property, and power.

Jackson Should Say No to Data Centers. Here Is Every Argument for Them, and Why Each One Fails.

The moratorium expires in January and the ordinance still is not written. Before the council decides, the case against building server farms in a city that could not deliver clean water four years ago, argued point by point against the industry's own talking points.

By Jackson Wire Staff·Edited by ··8 min read

Jackson has a decision to make, and the industry that wants the answer to be yes has spent a year telling this city how harmless it is. The 183-day moratorium the council passed in July, the first in Mississippi, runs out in January. The ordinance that was supposed to fill that time is not drafted. The council has already voted, in August, to go looking for sites anyway. So this is the moment to say plainly what the Wire's reporting on this fight for the last five months adds up to: data centers are a bad deal for Jackson, and the arguments for them do not survive contact with the facts.

Start with what a data center is, because the marketing depends on you not picturing it. It is a windowless warehouse the size of several football fields, full of computers that run at full power every hour of every day and never turn down, cooled by evaporating water or by air-conditioning at industrial scale, backed by diesel generators, and drawing more electricity than a small city. It employs, once built, a few dozen people. Everything the industry says about it is designed to make that description sound like something else.

Claim one: it creates jobs. Amazon's Madison County project was sold on at least 1,000 jobs. Read the fine print the state published: Amazon is not expected to reach that number until 2034, and the tax deal requires hiring only 50 workers a year. The 6,000 to 7,000 jobs the boosters cite are construction jobs, which leave when the concrete cures. A single hyperscale building runs on a staff that would fit in a City Council meeting. Per dollar invested, no industry in the modern economy creates fewer permanent jobs. Jackson would be trading hundreds of acres and a share of its grid for the payroll of a mid-sized restaurant.

Claim two: it pays for itself in taxes. Look at what Mississippi actually charges. To land Amazon, the state granted a ten-year corporate income tax exemption, a 3 percent rebate on construction costs, a permanent exemption from sales and use tax on the equipment that is the entire point of the building, and rolling tax exemptions that can run thirty years. That is the template every developer will bring to Jackson. The city's own consultant delivered a data center playbook in July; the useful question to ask of it is how much of the promised tax base is exempted before the first server boots. A shrinking city with a $30 million shortfall cannot afford to give away the one thing these projects would otherwise contribute.

Claim three, the industry's favorite: a data center uses no more water than a golf course. This line is repeated at every hearing in the South, and it is engineered to be reassuring. Take it seriously for a moment and it falls apart. A single large evaporative-cooled facility draws 1 million to 5 million gallons a day in peak conditions. A golf course irrigates, on average, a fraction of that, seasonally, and most of that water returns to the ground. Roughly 80 percent of what a data center pulls for evaporative cooling leaves as vapor and never comes back; it is consumed, not borrowed. National estimates project U.S. data center water use reaching 38 to 73 billion gallons by 2028, more than double 2023, while golf's use is falling. Data centers are on track to out-drink every golf course in America by about now. The comparison is not a defense. It is a confession with a nice lawn in front of it.

And the comparison is worst of all in this city. Jackson is not a place with spare golf courses of water. This is the city whose treatment plant failed in the summer of 2022 and left 150,000 people without safe drinking water; whose system was taken from it and handed to a federally appointed manager because the city could not run it; whose residents, at the June 22 hearing, told the council to its face that they still do not fully trust what comes out of the tap. JXN Water reached federal lead-standard compliance for the first time this year. Asking that system to also carry a customer that consumes millions of gallons a day, every day, at the highest demand during the heat that already breaks the grid, is not development. It is a stress test on a patient who just left intensive care.

Claim four: the newer designs use closed-loop cooling, so water is not an issue. Some do. Ask what they use instead, and the answer is electricity, a great deal more of it, which brings us to the grid. Mississippi's 2024 law fast-tracking these projects gutted the Public Service Commission's oversight of the rates the utilities negotiate with them. Entergy says its deals with Amazon and others will save existing customers $2 billion over twenty years. Earthjustice estimates ratepayers may already be paying about $11 more a month. Amazon's actual rate terms are confidential. You are being asked to take the utility's word against a public-interest estimate, with the contract hidden. In the mid-Atlantic grid, where data centers arrived first, capacity prices rose tenfold in two years, with data center demand named as a driver. That bill went to 65 million ordinary customers. New York spent a July week cutting power to neighborhoods because its grid had no slack. Slack is what data centers eat.

Claim five: we will bring our own power, so the grid is not your problem. This is the pitch behind the Prado AI proposal for an off-grid campus in the Jackson area with its own private plant, and it sounds like a solution until you look ninety minutes north. In Southaven, xAI installed 27 gas turbines without permits to power a Memphis data center. The turbines are capable of emitting more than 1,700 tons of nitrogen oxides a year, plus fine particulate matter, carbon monoxide, and formaldehyde. An independent health study commissioned by the Southern Environmental Law Center found measurable increases in mortality risk for surrounding communities. The NAACP sued. A United States senator opened an investigation. And Mississippi's permit board then unanimously approved a permanent plant of 41 turbines. A Southaven resident drove to Jackson in March to tell this council that every guardrail meant to protect her city had failed. Private power does not remove the harm. It relocates it from the utility bill to the air.

Claim six: the ordinance will protect you. It might, if it existed. It does not. Two months into a six-month moratorium, the city attorney's office was still in early drafting, a consultant was delivering highlights, and the council was voting to explore sites. Ridgeland and Clinton approved projects first and wrote rules after; Council President Grizzell called that putting the cart before the horse, and he was right. But a horse that never arrives is not much better. An ordinance drafted in the final weeks before the moratorium lifts, under pressure from developers who have been waiting with land under contract, will be written to permit, not to protect. Saxum's 230 acres in northwest Jackson are still waiting on exactly those rules.

Claim seven: everyone else is doing it, and Jackson cannot afford to be left behind. Madison County, Ridgeland, Clinton, Vicksburg, Southaven. It is true that the metro is filling up with these projects. That is the argument against, not for. The region already has the data centers; what it does not have is a single major city that said no and kept its water, its power margin, and its air for the people who live there. Being the one city in the corridor that is not a server farm is a position, and for a city selling itself on livability and a downtown revival, it is a better one than being the last county to sign the same exemption package.

There is also what the boosters never mention: noise, around the clock, from cooling fans and generators, in the neighborhoods nearest the site; diesel backup generators tested regularly and run for real during the outages this grid already suffers; and the permanence of it. A conference center can close. An apartment building can be converted. A data center is a fortified box that is useful for one thing, and when the technology inside it is obsolete, which in AI is measured in a few years, the box remains, with its tax exemptions, on land the city can never get back.

The fairest thing that can be said for data centers is that they are firm, long-term customers who could, in theory, stabilize a utility's finances if the contracts were priced honestly and made public. None of the contracts are public. The state removed the regulator who could have made them so. Until that changes, the theory is a hope, and hope is what Jackson has been sold before, by hotel developers on the Vet, by every project that promised the tax base would follow.

Twenty-five of twenty-six speakers at the June hearing opposed these projects. The fire department turned people away at the door. That is not a city that needs more information. It is a city that has already made up its mind and is waiting to see whether its council was listening. The moratorium bought six months. Use them to write an ordinance that says what residents said: no data centers over five megawatts inside the city limits, no evaporative cooling on JXN Water, no private gas turbines, no tax exemptions the state itself does not require, and no vote before the rules exist. That is not anti-growth. That is a city that finally learned what it costs to be the place that says yes to everything.

The council has until January. Jackson has already run the experiment of trusting its infrastructure to promises. It has the boil-water notices to prove how that ended. Say no.

This is an opinion column. Sources: Mississippi Today, WLBT, the Clarion Ledger, Mississippi Free Press, the Southern Environmental Law Center, Earthjustice, the U.S. Senate Environment and Public Works Committee, EESI, DC Byte and EPA-derived water estimates as reported, Mississippi Development Authority incentive filings as reported by WLBT and Mississippi Today, and prior Wire reporting on the Saxum rezoning, the Prado AI proposal, the June 22 and July 6 hearings, and the New York grid emergency.

Keep Reading